Actually, one-third of the e-mails I get are, "How do I become a porn star?" And one-third are, "How do I become a photographer to shoot them?"

So if there's so much money in this, why aren't you just an adult webmaster? Why are you teaching other people how to do it?

It sounds kind of lame, but I'm into spreading the wealth a bit.

I have a good skill, and I know how to do it, and I see all these people like myself who are sitting there, just kind of like bummed. There are all these bars in North Beach and you see a lot of the techie guys, and they kind of just sit there and drink.

Plus, for our next venture we actually want to become one of those pay sites. And so it's an interesting fit because these pay sites are always looking for new webmasters and so we're going to have sort of a feeder program. The school will be a feeder program.

Who are your students?

We are targeting people who have at least some skills -- former dot-com employees, people who are familiar with computers. If they've had Web experience and marketing experience, it's a perfect transition. But they are as a whole very skeptical these days of scams, so they're worried about signing up online.

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We're thinking of doing an offline class as a bricks-and-mortar equivalent, something tangible to see, "OK, this guy's legit." If you go to my site, I have to admit it sounds like an informercial on the front -- "Make more money! One hour a day! -- but it's true, it really is.

Will we have a physical campus? It's possible. I think there is enough need out there that it would be great to do it. We'll start probably offering a class in Berkeley -- I can just see that, "Adult Webmastering 101," in your school guide for your college.

How much do you work a day?

I work from 10 p.m. until 11 p.m. at night. The next morning I check my statistics to find out how much money I'm making, and the rest of the day I don't.

Do you think that you would go back to doing an ordinary company outside of this industry?

Probably not. I've been bitten by the bug. Yeah. What I love the most about it is it gives me freedom during the day. I work for an hour. I can go read and rest and go hang out. I wasn't a person to sit in a cubicle all day like Dilbert. San Francisco -- I moved up here -- it's a beautiful place, I want to go out and explore. I'm not going to sit and work all day.

What I didn't like about being an entrepreneur in the typical dot-com world is you have to be very political. You meet people and there's a protocol. Especially in the dot-com world if you're very young compared to the CEO with the gray hair. You can't say what you think. You can't do what you feel like doing. Sometimes you don't have the leeway to [pursue] your ideas. This gives you a chance to be who you want to be, and be whoever you are.

People in this industry are genuine. They're not fake. They tell you what they think. They're not bound by the political correctness down the hall. They like to have great parties.

What kind of parties do they have?

Well, I'm sure you can imagine, but there is something called a photo shoot party. Instead of bringing beer, you bring a camera.

That's the best content -- exclusive. The fresher and more exclusive the pictures you're using, the better. Because you know how the Internet is; a picture gets out like a song gets out on Napster or whatever, and everyone starts using it.

Have you ever been to one of those parties?

No, this is actually all new to me. But I'm going to Vegas to the adult online trade show convention this weekend, where there will be one.

So, why is this a good thing for these laid-off dot-commers?

Quite frankly, I don't think they're going to find jobs. If you look in the newspaper, 1,500 laid off here, 2,000 laid off here, 5,000 laid off here. Nortel. Stocks getting delisted from NASDAQ.

I'm surprised that the adult business is becoming more and more mainstream. I guess -- and this is a bad thing to say -- desperate times require desperate measures. Maybe it's not desperate. I came to a point where I thought, Hey, do I want to make less money, and be miserable being in a cubicle or do I want to have time to enjoy myself?

My biggest job now is convincing people that this is not a scam. Right now we're charging $140; we're still playing with prices. But we found that if it's too low people will think it's a scam, and if it's too high people just can't afford it.

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