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Feb. 23, 2000 | Consider the evidence: CBS's new "Late Late
Show" with Craig Kilborn
mines the tension between the host's
vaguely lascivious guy-jokes and
his self-consciousness about his hair. Jude
Law's tan, beautiful Dickie
in "The Talented Mr. Ripley" frolics abroad
with his girlfriend and
newfound male admirer on daddy's dime.
Coke's newest campaign features
a spot about well-toned college boys diving
off a colossal waterfall.
Ben Affleck appears on this month's People,
identified as "part frat
boy," an image that helped him and friend
Matt Damon become
the certified It Pair when "Good Will Hunting" was
released. In Iowa, on caucus
day, George W. Bush ripped off his jacket,
stuffed his tie into his
shirt and -- confident of his impending
victory -- joined a pick-up
basketball game, high-fiving the kids when
he made a basket. What do
men like Bush and Kilborn have in common?
The same
thing that these images -- from pop culture
and politics, Middle
America and magazines -- have to do with
one other. They're indicators
of our latest national obsession: the frat
boy. You can't put people as disparate as Bush
and Kilborn in the same
category without defining the criteria; yet
-- although an exact
definition remains elusive (actual
fraternity affiliation is not a
strict requirement) -- most people know a
frat boy when they see one. They're the men who can use gobs of hair-care products and fret about
their clothes but still retain their
masculinity and "guyness" in the
eyes of their peers. They can jump into a
pick-up basketball game with
a group of strangers. They can gawk at and
objectify women and still be
considered endearing and cute. Frat boys
take various forms, but what
they all convey is the impression that
comes from the right combination
of physical traits and personality
characteristics: striking good
looks, inexplicable popularity, overt
self-confidence, pervasive charm
and just a hint of self-deprecation.
An air of entitlement or wealth also helps
define a frat boy, as does a
certain proclivity toward aggressiveness.
(That's not to say that frat
boys are all rich, but they probably act
like they're swimming in money.
Nor are they all violent -- that's
unquestionably not the case -- but
unchecked machismo, which they exude in
great quantities, can sometimes
have its downside, from frat house hazing to incidents of
date rape.)
Does G.W. qualify as a frat boy? Yep. Steve
Forbes? No way. Matthew
McConaughey? Definitely. Jerry Seinfeld?
Nope. And even when it's
obvious, there are degrees of difference.
For example, both of the men
who have hosted Comedy Central's "Daily
Show" (Jon Stewart, the current
host, and Kilborn, who left to take over
"The Late Late Show" from Tom
Synder) give off that frat-boy vibe.
Kilborn, however, is decidedly
more obnoxious; his demeanor is much more
drunk-and-hanging-out-at-the-house.
Stewart's is a more reserved
eating-dinner-with-the-boss-10-years-later
air. Same holds true with
President Clinton and George W.; both frat boys,
but different approaches.
The difference is academic. So why has this image -- modeled on guys
who exalt in drunken vomiting and nameless
Saturday night conquests -- so captivated
us? It's anyone's guess, really. Maybe it's
an effort to dust off the
"clean-cut" white boy and reinstate him as
the linchpin of our society. Maybe it's
part of a backlash against feminism and the
civil and gay
rights movements. Or maybe we're just
becoming more comfortable with men's sexuality -- we've long fawned over
images of youthful women, now it's the
guy's turn. Whatever the reason, the look
is everywhere. During the latest season of "The Real
World," MTV's long-running
docu-experiment that features seven captive
cast members "interacting"
in a palatial house, Colin, 19, was, at
first, rejected
from the applicant pool. Later, he was
invited to host the show's
casting special, and his warm personality
and easy banter led the
producers to cast him after all. He showed
up on the first episode of
"The Real World: Hawaii" with a sharper
haircut, better muscle
definition and the attitude that the show
belonged to him. Almost
instantly, he became the season's
heartthrob, capturing the hearts of
male and female fans -- which was odd,
because he was the most
obnoxious of the seven cast members:
arrogant, unctuous, even
malicious.
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