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June 11, 1999 |
I know I am, and believe me I'm not proud of it. Talk about being out of
step with society -- boxing is thrice accursed these days, at the very
least. Blood sports are not much in fashion to begin with, and then
there's the perception that the combatants have probably been forced
into it by socioeconomic hard knocks. Two grade-school dropouts in a
ring beating each other silly because they couldn't read the want
ads -- you can't get much more un-PC than that. Now pile on the sleaze factor. Rampant corruption and the welter of
rival organizations like the WBO, WBC and IBF have led many to compare
boxing to pro wrestling, which is unfair. In light of the
appalling draw in the Evander Holyfield-Lennox Lewis heavyweight title fight last year, it's clearly more like figure skating. But
wonky scorecards are only the icing on the giant turd cake that is
boxing's public image. The fact that Mike Tyson is the only boxer most
people on the street could name goes a long way to explaining why the
sport is such a tough sell. In polite society, pugilism is now about a
half step up from cockfighting. Enthusiasts must keep their predilection
to themselves until they're in sympathetic company -- which makes that
company all the sweeter when the opportunity arises. Last March the opportunity arrived. In a windowless back room somewhere
on Vancouver's Commercial Drive, fight fans prepared to watch Lennox
Lewis and Evander Holyfield battle for the belt at New York's Madison
Square Garden, a continent away. The gathering had an appropriately
furtive air, seeing as how it wasn't just unfashionable, but illegal.
Luckily, little rooms like this one were under the radar of the cable
police. No one was charging money here, which is exactly the problem if
you're vertically coifed boxing impresario Don King (just thank God
you're not). Despite the taint of blood lust attaching to any boxing fan who emerges
from the closet, there are still celebrities who show up when the
heavyweight championship is on the line. Still, even the famous fans
only tend to confirm boxing's outlaw status -- two of the more notable
ringside faces at MSG belonged to Keith Richards and Jack Nicholson
(inspiring visions of a truly interesting 12-round bout). Some celebs
are probably just past caring, as evidenced when Bo Derek appeared on-screen. "She's, like, 80 now, right?" asked a woman staring up at the
TV. A solid rabbit punch and the fight hadn't even begun. Buy "Golden Boy" by Tim Kawakami Heavyweight is the glamour class, but these days serious fight fans pay more attention to the lower weight divisions. Undisputed light heavyweight champ Roy Jones Jr. is often called the best fighter currently active. But the hottest division at the moment is definitely welterweight, and it's the home of boxing's hottest star, Oscar de la Hoya, the subject of Tim Kawakami's recent biography, "Golden Boy." The gulf that separates boxing fans from the rest of humanity is best measured by his magic name. Among the faithful, the man is bigger than anyone in the business -- bigger than Tyson, Lewis, Holyfield -- anyone. You can hear the special savor when his name rolls off the tongue of famed ring announcer Michael "Let's get ready to rumble" Buffer: "Here he is ... from East L.A. ... the UN-defeated, WBC WEL-terweight champion of the WIIIIRLD ... The GOALLL-den boy ... OSSS-car de la HOOOOOO-yaaaaaaa ..." And outside the boxing bubble, there are still many who have never heard of him. In May, when de la Hoya knocked out Oba Carr for his 31st professional victory, I searched the paper the next day for news of the bout. Under the heading "Boxing," there was one story: Mike Tyson was about to get out of jail. Even when boxing has a legitimate superstar to sell, sleaze trumps quality in media reporting every time. This despite the 26-year-old de la Hoya's status as the glamour act of the boxing world, an undefeated warrior who actually gives good interview. It's the latter quality that often creates boxing superstars. Like Sugar Ray Leonard before him, de la Hoya makes boxing fans feel less guilty about their favorite sport by convincing them that they are watching not homicidal thugs whose career choice is an indictment of the system that made them what they are, but bright, talented young men who know exactly what they're doing and why. De la Hoya's failure to transcend the narrow boxing world may simply reflect the historic difficulty of marketing welterweights. Or it may be a symptom of boxing's current bad odor -- the wider world is accepting no celebrity applications from sluggers just now, unless they're belting horsehide over a ballpark fence. One more reason for boxing fans to hunker down and draw the drapes.
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