Priceline

A second chance for the dot-com economy?
The rebirth of Boo.com offers new hope to ailing Internet start-ups: Bankruptcy is now the smartest way to build your brand.
Martha Stewart kicks ass
But even though the domestic czar's company is raking in big bucks, the financial press doesn't seem to care.
Captain Kirk's secret
William Shatner aside, what keeps Priceline.com's name-your-fare site flying?
Patently absurd?
Amazon.com's patent on its affiliate program has roiled the Web, but such protections may actually promote innovation.
Memo to an insta-millionaire
Congratulations! As Webvan's new CEO you're a winner at stock-option Monopoly: Just pass "Go" and collect millions!
Letters to the Editor
If Cintra doesn't gamble, why was she in Vegas? Plus: Don't expect teens to be grown-ups; exposing Pat Buchanan.
Jay Walker's patent mania
Is the Priceline.com founder a genuine inventor -- or an intellectual-property parasite?
Letters to the Editor
Keep lawyers out of my deep links! Plus: My "incompletes" ate my life; philosophical support for the Second Amendment.
Cashing out
Several Priceline executives sold millions of dollars worth of Priceline stock on Wednesday. Is anything wrong with that?
What will it take to survive the Web's evolution?
In "Digital Darwinism," Evan Schwarz predicts which online business models will prove the fittest.
Airfare roulette
A new online ticketing service called Priceline is upping the airfare stakes by letting customers bid their own price.

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