21st feature
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A L S O__T O D A Y


21st Log
Unix beats NT for news-site traffic; a 3D "Virtual Bill"

 

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T A B L E__T A L K

You're always online and it's not even part of your job: Internet addicts discuss their obsession in the Digital Culture area of Table Talk

 

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Search BarnesandNoble.com for books about the World Wide Web
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R E C E N T L Y

Boon or boondoggle?
By Nicholas Confessore
The E-Rate subsidizes Net access for schools and libraries -- and your telephone company wants to kill it
(12/16/98)

Let's Get This Straight
By Scott Rosenberg
Bill Gates and Bill Clinton -- prisoners of Lawyer World
(12/15/98)

Internet censure-ship
By Janelle Brown
Can the Censure and Move On Web site make a difference?
(12/14/98)

Information theory and practice
By Matthew DeBord
Once, "information" didn't exist -- now it's everywhere. How'd that happen?
(12/14/98)

You've got sendmail
By Andrew Leonard
Eric Allman's free program makes sure your e-mail gets through. Now it's going commercial
(12/11/98)

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21ST REVIEWS ARCHIVES

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pod people

PEAPOD, THE ONLINE GROCERY SERVICE,
SOUNDS GREAT -- BUT CAN IT DELIVER?

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BY JANELLE BROWN | I could live without the garlic. I survived when the eight-grain walnut bread didn't come. But when the toilet paper didn't show up for the third day in a row, I knew that the online grocery service Peapod was going to have to pay. If you deprive an apartment-dwelling journalist her triple-ply, double-roll Kleenex Cottonelle toilet tissue, you must suffer the consequences.

With online shopping, unfortunately, such revenge is difficult. Our march toward a world of e-commerce also means shopping experiences that are impersonally digital and faceless (although, if you hate Safeway-style faux chumminess at checkout lines, that may not be a bad development). There are advantages to being merely a log-in name and a bit of data representing an online transaction -- but rotten anonymous service from a Web site isn't one of them. Especially when you realize that your data is contributing to a new wave of marketing experiments.

Peapod isn't a new grocery delivery service -- it began in 1989 as a software client for stand-alone, dial-up computer shopping through a partnership with Safeway. It didn't move onto the Web until September. Peapod now takes orders from your browser and distributes them in select cities via local warehouses maintained in conjunction with supermarket chains like Safeway and Randalls.

Peapod members select from a vast array of standard supermarket items -- from fresh produce to ice cream to liquor to bleach -- and choose a time to have the groceries delivered directly to their door. The monthly membership fee is $5, and each delivery costs $5 plus a surcharge of 5 percent of the total cost of the order -- and don't forget a tip for the delivery person. (Non-members simply pay a flat fee of $15 per delivery.) The cost of the actual goods are comparable to prices in an average (overpriced) grocery store.

It's not a cheap service, perhaps, but it's ideally tailored for busy, tech-savvy individuals who don't mind splurging to save time. Certainly, it appealed to me: I hate standing in lines, hunting for parking places and hauling groceries up flights of stairs, and whenever possible I avoid places with fluorescent lighting.

But my disastrous Peapod experience has left me thinking that simply heading to Safeway would have been less of a hassle.

N E X T_ P A G E .|. Wrong place, wrong time -- desperately seeking toilet paper

 

 
 
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